Ertugrul Boost Quality of Domestic TV series in Pakistan
Through a shared set of spiritual beliefs and customs, people connect with the hit Turkish drama in deep and private ways.
At first, Lubna Shahid, who works for a personal bank in Karachi, wasn't within the least curious about Dirilis (Resurrection) Ertugrul, the immensely popular Turkish drama series. a lover had recommended the show but Shahid thought it might be just another romantic serial.
Then she heard Pakistan’s Prime Minister Imran Khan insisting during a video that everybody must watch the series and she or he finally decided to log in to Netflix to ascertain what the fuss was about.
“The first episode was a touch slow. on the other hand, I don’t know what happened and that I was completely taken aback. Some nights I might undergo ten episodes in one sitting and within the morning my eyes would hurt once I rise up for work,” she told TRT World.
The Turkish series supported the life and times of the 13th-century Muslim Oghuz Turk leader, Ertugrul, who has taken Pakistan by storm. Ertugrul was the daddy of Osman, the founding father of the Ottoman, which ruled an outsized a part of the planet for 600 years.
First launched in 2014, the lengthy five-season series produced by Turkish Radio and tv (TRT) has already hit the screen in 60 countries. many of us like Shahid are watching it on Netflix where it's been available for quite a year.
Late last month, state broadcaster Pakistan Television (PTV) started airing the show with Urdu dubbing under an appointment with TRT, making it accessible to a far greater audience and igniting public interest.
Since then, Ertugrul’s military conquests, family dilemmas, and nonsecular convictions became all the craze on social media. People are sharing memes and therefore the dialogues became a neighborhood of Pakistan’s cultural lexicon.
Overnight, it's shot up PTV’s subscriber base on Youtube where new episodes of the Urdu-dubbed version are regularly uploaded. There’s even a WhatsApp campaign urging viewers to form it the foremost watched Youtube content ever.
Ertugrul has given people something to observe outside of English-language Hollywood movies, says Rafay Mahmood, who has been writing on Pakistan’s entertainment and cultural landscape for quite a decade.
“I feel that in our conscientiousness there’s an unbroken chain between the days of Khilafat and the Ottoman Empire,” says Mahmood.
“You have a production, which is of an identical scale to Hollywood, you've got dramatic tropes that are very grand, the storytelling is extravagant and when dubbed in Urdu, your colloquial language, it considerably becomes an alternative to Western content.”
Ertugrul’s producers have spent tons of cash and time on enhancing the standard of action scenes, even hiring a famous Hollywood stunt team, NOMAD, for the aim.
This isn’t the primary time a Turkish drama is entertaining Pakistanis. Other series like Ishq e Mamnu (Forbidden Love), Mera Sultan (My Sultan), and Fatmagul are major hits. But Ertugrul has generated unprecedented interest.
Despite the hardcore battle scenes, families are watching it together. With social distancing measures in situ amid the coronavirus pandemic, people are greeting one another with their heads bowed, hand to the guts, and a bey, the Turkish title for ‘Mr’.
In homes, kids are using imaginary swords to fight one another. Some see hints of Islamic revivalism while others find a cultural commonality that they didn’t know existed.
The heavily embroidered clothes of female characters resemble the Balochi Dochi Pashk, a dress that ladies from Pakistan’s southern Balochistan province normally wear. The similarity has started a debate about the origins of Baloch and their reference to the Turks.
However, it's perhaps religion that has come to bind many viewers with Ertugrul and his legacy.
In the past decade, a lot of Pakistanis have started to look at Turkey’s President Recep Tayyip Erdogan as the lone Muslim leader who takes a firm stand on issues of Muslim plight concerning the Rohingya, Kashmir, and Palestine, he says.
“I think all of this has added to our interest in the Turks and their history.
“And quite frankly I can imagine myself as part of Ertugrul’s tribe. But I can never relate to Robin Hood in the same way.”
Pakistani Reaction To Dirilis Ertuğrul Drama
@Mubashar_says .....Mai ni btao ga
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